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First Strike bars

Below are some of the exhibits we used in exposing:

  • how much trans fat (8% by weight) was in the Army's First Strike bars (formerly "Hooah" bars)

  • the cover-up involved.


"Unlike other fats, trans fat both raises your 'bad' (LDL) cholesterol and lowers your

'good' (HDL) cholesterol.  A high LDL cholesterol level in combination with a low HDL cholesterol level increases your risk of heart disease, the leading killer of men and women.  How do you know whether food contains trans fat? Look for the words 'partially hydrogenated' vegetable oil. That's another term for trans fat.”
                                                                                                                                - Mayo Clinic


"National Academy of Sciences: the only safe intake of trans fat is zero.”
                                                               - Center for Science in the Public Interest


first trans.jpg
FS bar.png
Cover up trans
no trans label cover up.jpg
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